HARVARD BUSINESS REVIEW

Employees Who Use Social Media for Work Are More Engaged — but Also More Likely to Leave Their Jobs

 

Lorenzo Bizzi, CSUF assistant professor of management, found that employees who use social media for work are more engaged, but are also more likely to leave the job, according to research he has conducted on the effects of social media in the workplace. 

Employees share meaningful work experiences when using social media to interact with their colleagues compared to when they interact with external connections. However, employees using social media are more likely to leave an organization because they find another opportunity online, he found.

Bizzi suggests that managers can mitigage this by implementing social media training for employees to neutralize the retention risk and to create opportunities to counter turnover risks. Continue reading in the Harvard Business Review.

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